Outstanding SEO translations by international SEO professionals

A task at the interface of multiple disciplines

International keyword research forms the basis for optimal SEO translations

Different countries, different searches

Keywords are the key to unlocking international markets. As such, it is not enough to simply take the keywords for your source language and convert them word-for-word into another one. Each language and culture has unique search habits that should be taken into account in the SEO translation process. If, for example, you are selling knitted garments, it is helpful to know that what UK shoppers refer to as ‘jumpers’ are labeled as ‘sweaters’ in the US. In this example, translating SEO texts means identifying precisely what is being searched for in each of the target markets. This premise is also referred to as regional search intent. For search engine-optimized translations, it is important not only to prepare content with the target market in mind, but to research and integrate the appropriate keywords.

Interdisciplinary teamwork for optimal results

To ensure that content is optimally adapted to the search behavior of target groups in markets around the globe, MONDIS compiles interdisciplinary project teams consisting of SEO experts, online marketing specialists and specialist translators. Thanks to this expertise and to an extensive set of tools, we are able to determine the relevant keywords for your target market, apply them to your translated content and differentiate your website from competitors. A keyword and competition analysisforms the basis for an SEO translation concept with long-term effectiveness, helping to increase visibility over time.

Translation of SEO texts and localization of metadata

In addition to the SEO texts – i.e., the content that is visible to users – each website also contains hidden text elements, or ‘metadata’. Metadata provide search engines and visitors with valuable information about the content of a website, which in turn helps to influence click behavior. For this reason, a good SEO translation must incorporate the adaptation of all SEO-relevant meta elements – such as page titles, meta descriptions and alt tags – for the target market in question.

Translate SEO texts with added value for local users

Cultural particularities require the translator’s full attention. Search engines operate on the basis of locally relevant keywords in each language. Only a translator with SEO expertise can correctly draft texts and keywords for the target market, plan all project steps, adhere to terminology in a meaningful fashion and ensure high quality. Thanks to the expertise of our our translation agency, you can trust that your requirements and expectations will be met in full.